LOID NOBLE, a company born in 2018 in a studio apartment in Bel-Air, California, is a testament to one person's passion and creativity. Niki Abraham, our enthusiastic founder, initially started making candles as a simple pastime, crafting small batches in her kitchen and gleefully gifting them to loved ones. The overwhelmingly positive reception from friends and family ignited a spark within Niki, inspiring her to turn her hobby into a fully-fledged business venture.

The journey began by participating in a weekly farmers' market in Westwood, Los Angeles, where patrons quickly fell in love with the handcrafted charm of LOID NOBLE's products. Encouraged by the growing demand and support from the local plant-based community, Niki set her sights on expanding the reach of her creations.

Taking the leap, LOID NOBLE established its online presence through a dedicated website and an Etsy shop, while also selling on Amazon.com. Within a year, the company relocated to the East Coast of the United States, setting up shop at numerous farmers' markets and pop-up events across the Tri-state area on a weekly basis.

Now operating from London, England, our dedication to providing customers with authentic plant-based products is unwavering. We have re-introduced all the plant-based goodness our customers enjoyed previously and introduced 2 new products.

The list of all our products is as follows:

• Organic Essential Oils
• Absolute Oils
• Single-Oil Candles
• Multi-Oil Candles
• Plants-in-the-Mix Candles
• 100% Natural Bar Soaps
• Herbal Body Wash
• Salts & Herbs (bath bomb alternative)
• Reed Diffusers
• Organic Floral Water
• Herbal Wax Melts